Our Process

Creativity + Methodology

Developing exceptional websites requires passion and creativity, but to get the job done right requires a methodical approach. We break the process down into 5, manageable steps, and keep you posted all the way.

1. Consultation

This initial step is where we get acquainted, learn about your goals for the website, and answer any questions might have. There is no charge for this, and it is usually handled over the phone. To get started just click the button below.

2. Plan

We develop a marketing plan for your business and a proposal for implementing it. There is a $400 fee for this which is refunded if you accept the proposal and proceed with the order. In short, an analysis of your business offerings is conducted relative to the market conditions in your service area. An advertising profile is then created along with a high-level specification for the website required to support it. This profile is then used in conjunction with actual search engine data to project the website’s production capability in leads and/or sales.  A written plan and proposal for developing and deploying your website and advertising is provided.

3. Development

The third step is Site Development.  Here we build a development version of the site based on the Site Requirements. The site is not public during this phase so that you are able to review it before it goes live. The cost for this step will be exactly what was quoted in the proposal.

4. Deployment

Once the site has been thoroughly reviewed and tested, and you have approved it, we set it up at the final hosting location and make it publicly accessible. The cost for this step will be exactly what was quoted in the proposal. 

5. Marketing

After the website has been deployed, the next step is to attract prospective customers to it. The two primary means of doing this are search engine optimization (SEO) and targeted, online advertising. This is an ongoing process with the objective of generating significantly more income than the website costs to develop and maintain.